Here’s (exactly) how we organized one of the largest virtual U.S. journalism events to date

Once we announced we would host in place instead of in person, registrations shot through the roof; we ended up with just under 750 registrations by the time the conference began. Typically, the summit attracts 150 to 175 people.

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Our 3,000 person conference will now be everywhere — here’s what we want to test

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Publishers are growing audiences by producing less content