News Podcasting and the Opportunities for Publishers – Nic Newman

Nic Newman, senior research associate at the Reuters Institute for Journalism, talks about research into the growth of news podcasting - everything from daily news podcasts, to chat interview shows, episodic series and true crime. The research interviewed 30 publishers in five countries to understand where news executives are placing their bets and why. He also talked to platforms and podcast intermediaries such as Spotify, Google and Acast to understand their motivations and plans.