How to provide value and build audience through email

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📧 Newsletter is important tool to comunicate with readers. There are some rules, how to do it correctly. 👇

- How good newsletter should work? How can graphics make newsletter better? Which part of newsletter is the most important for community building? Why lack of advertisements is important? - Jakub tells us about good e-mail magazine on an example of Outriders.

Who is Jakub Górnicki?

Blogger and reporter passionated about new media, interactive storytelling and reporting projects. Graduated faculty of journalism at Warsaw University, specialized in Reportage Laboratory. He established Outriders to bridge cultures and societies by original reporting and providing a global perspective through innovative storytelling. As a COO and board member of ePaństwo Foundation, he developed it into leading open data/transparency NGO globally. During six years he established Code for Poland and took it into Code for All together with Code for America. Open Cities – a program helping European cities adopt open data policies as well as Personal Democracy Forum in CEE and TransparenCEE.

 
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Insights about running community driven media organisation

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3 ways news organisations in Europe are doing community engagement